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DeepSeek: The Chinese AI App That Has The World Talking
A
Chinese-made artificial intelligence (AI) model called DeepSeek has shot to the
top of Apple Store's downloads, stunning investors and sinking some tech
stocks.
Its
latest version was released on 20 January, quickly impressing AI experts before
it got the attention of the entire tech industry - and the world.
US
President Donald Trump said it was a "wake-up call" for US companies
who must focus on "competing to win".
What
makes DeepSeek so special is the company's claim that it was built at a
fraction of the cost of industry-leading models like OpenAI - because it uses
fewer advanced chips.
That
possibility caused chip-making giant Nvidia to shed almost $600bn (£482bn) of
its market value on Monday - the biggest one-day loss in US history.
DeepSeek
also raises questions about Washington's efforts to contain Beijing's push for
tech supremacy, given that one of its key restrictions has been a ban on the
export of advanced chips to China.
Beijing, however, has doubled down, with President Xi Jinping declaring AI a top priority. And start-ups like DeepSeek are crucial as China pivots from traditional manufacturing such as clothes and furniture to advanced tech - chips, electric vehicles and AI.
What
is DeepSeek?
DeepSeek
is the name of a free AI-powered chatbot, which looks, feels and works very
much like ChatGPT.
That
means it's used for many of the same tasks, though exactly how well it works
compared to its rivals is up for debate.
It
is reportedly as powerful as OpenAI's o1 model - released at the end of last
year - in tasks including mathematics and coding.
Like
o1, R1 is a "reasoning" model. These models produce responses
incrementally, simulating a process similar to how humans’ reason through
problems or ideas. It uses less memory than its rivals, ultimately reducing the
cost to perform tasks.
Like
many other Chinese AI models - Baidu's Ernie or Doubao by ByteDance - DeepSeek
is trained to avoid politically sensitive questions.
When
the BBC asked the app what happened at Tiananmen Square on 4 June 1989,
DeepSeek did not give any details about the massacre, a taboo topic in China.
It
replied: "I am sorry, I cannot answer that question. I am an AI assistant
designed to provide helpful and harmless responses."
Chinese
government censorship is a huge challenge for its AI aspirations
internationally. But DeepSeek's base model appears to have been trained via
accurate sources while introducing a layer of censorship or withholding certain
information via an additional safeguarding layer.
DeepSeek
says it has been able to do this cheaply - researchers behind it claim it cost
$6m (£4.8m) to train, a fraction of the "over $100m" alluded to by
OpenAI boss Sam Altman when discussing GPT-4.
DeepSeek's
founder reportedly built up a store of Nvidia A100 chips, which have been
banned from export to China since September 2022.
Some
experts believe this collection - which some estimates put at 50,000 - led him
to build such a powerful AI model, by pairing these chips with cheaper, less
sophisticated ones.
The
same day DeepSeek's AI assistant became the most-downloaded free app on Apple's
App Store in the US, it was hit with "large-scale malicious attacks",
the company said, causing the company to temporary limit registrations.
Who is behind DeepSeek?
DeepSeek
was founded in December 2023 by Liang Wenfeng, and released its first AI large
language model the following year.
Not
much is known about Liang, who graduated from Zhejiang University with degrees
in electronic information engineering and computer science. But he now finds
himself in the international spotlight.
He
was recently seen at a meeting hosted by China's premier Li Qiang, reflecting
DeepSeek's growing prominence in the AI industry.
Unlike
many American AI entrepreneurs who are from Silicon Valley, Mr Liang also has a
background in finance.
He
is the CEO of a hedge fund called High-Flyer, which uses AI to analyse
financial data to make investment decisions - what is called quantitative
trading. In 2019 High-Flyer became the first quant hedge fund in China to raise
over 100 billion yuan ($13m).
In
a speech he gave that year, Liang said, "If the US can develop its
quantitative trading sector, why not China?"
In
a rare interview last year, he said China's AI sector "cannot remain a
follower forever".
He
went on: "Often, we say there's a one or two-year gap between Chinese and
American AI, but the real gap is between originality and imitation. If this
doesn't change, China will always be a follower."
Asked
why DeepSeek's model surprised so many in Silicon Valley, he said: "Their
surprise stems from seeing a Chinese company join their game as an innovator,
not just a follower - which is what most Chinese firms are accustomed to."
Australia's
science minister has raised some doubts over the security of the app.
"There
are a lot of questions that will need to be answered in time on quality,
consumer preferences, data and privacy management," Ed Husic told ABC.
"I
would be very careful about that. These types of issues need to be weighed up
carefully."
How
are US companies like Nvidia hit?
DeepSeek's
achievements undercut the belief that bigger budgets and top-tier chips are the
only ways of advancing AI, a prospect which has created uncertainty about the
future of high-performance chips.
"DeepSeek
has proven that cutting-edge AI models can be developed with limited compute
resources," says Wei Sun, principal AI analyst at Counterpoint Research.
"In
contrast, OpenAI, valued at $157 billion, faces scrutiny over its ability to
maintain a dominant edge in innovation or justify its massive valuation and
expenditures without delivering significant returns."
The
company's possibly lower costs roiled financial markets on 27 January, leading
the tech-heavy Nasdaq to fall more than 3% in a broad sell-off that included
chip makers and data centres around the world.
Nvidia
appears to have been hit the worst as its stock price plunged 17% on Monday
before slowly beginning to recover on Tuesday, roughly 4% by midday.
The
chip maker had been the most valuable company in the world, when measured by
market capitalisation, but fell to third place after Apple and Microsoft on
Monday, when its market value shrank to $2.9tn from $3.5tn, Forbes reported.
DeepSeek is a privately owned company, which means investors cannot buy shares of stock on any of the major exchanges.
China
is celebrating DeepSeek's impact
DeepSeek's
rise is a huge boost for the Chinese government, which has been seeking to
build tech independent of the West.
While
the Communist Party is yet to comment, Chinese state media was eager to note
that Silicon Valley and Wall Street giants were "losing sleep" over
DeepSeek, which was "overturning" the US stock market.
"In
China, DeepSeek's advances are being celebrated as a testament to the country's
growing technological prowess and self-reliance," says Marina Zhang, an
associate professor at the University of Technology Sydney.
"The
company's success is seen as a validation of China's Innovation 2.0, a new era
of homegrown technological leadership driven by a younger generation of
entrepreneurs."
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